Sun changing trading symbol to “JAVA”

Posted by Bill Bradford on Aug 23, 2007

According to this post by Jonathan Schwartz, Sun will be changing its stock trading symbol next week from “SUNW” to “JAVA”.

“JAVA is a technology whose value is near infinite to the internet, and a brand that’s inseparably a part of Sun (and our profitability). And so next week, we’re going to embrace that reality by changing our trading symbol, from SUNW to JAVA. This is a big change for us, capitalizing on the extraordinary affinity our teams have invested to build, introducing Sun to new investors, developers and consumers. Most know Java, few know Sun – we can bring the two one step closer.

To be very clear, this isn’t about changing the company name or focus – we are Sun, we are a systems company, and we will always be a derivative of the students that created us, Stanford University Network is here to stay. But we are no longer simply a workstation company, nor a company whose products can be limited by one category – and Java does a better job of capturing exactly that sentiment than any other four letter symbol.”

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